Our Services

Every service we offer. Every solution we create. Begins and ends with the buyer – your buyer.

So we deconstruct your sales engagement and put it back together using your buyer’s perspective. It’s the reason our sales programmes are renowned for delivering short-term results and powering long-term change.

Clients engage with us in one of two ways: either to co-create a comprehensive programme that addresses a strategic sales challenge or to obtain a point solution that achieves a specific sales outcome. All our programmes are delivered by a team of experts obsessive about outcomes and fuelled by creativity.

Our approach is to design blended programmes incorporating different aspects of these four areas in the context of the client organisation.

Sales Planning

Embedding buyer intelligence and using innovative tools to disrupt conventional thinking in order to drive unconventional results.

Market Development

Shorten time to market, achieve dynamic differentiation and increase the value of your products and services.

Channel Development

Build new channels and develop existing ones to drive equitable value creation.

Business Development

Increase your average deal size, lower acquisition costs, build a constant revenue pipeline.

Services Development

Build services quickly which deliver intrinsic value to your buyer, and compound value to your portfolio.

Sales Process

Dynamic processes within a sales environment have been formulated into point solutions, so that you can change your approach the moment your buyer does.  We call this range of solutions our B-range:


Account Planning

Account Based Marketing

Proposition Development

New Client Acquisition

Channel Enablement

Sales Performance

Building skills and developing sales professionals with a powerful personal brand capable of differentiating your business.


Bespoke sales academies designed around a social learning model, in the context of your buyer community and your sales engagement.


One to one development of sales skills in a learn-as-you-earn model.


A blended learning model to turn sales managers into sales coaches.


In-depth sessions to address specific short term sales issues requiring immediate resolution.


Bite-size, social learning to drive the evolution from a script-based approach to a buyer facilitation model.


A consultative-led approach to finding the best talent for your organisation, particularly when talent acquisition is a strategic imperative.

Our credentials

Since 1998 we have been privileged to work with some of the most brilliant sales and marketing professionals in the IT industry – together, we have challenged the status quo to find a better way of building value for their clients.

Here’s a flavour of the company we’ve kept:

Have a read through a selection of case studies

Let’s talk.

We’d love to hear from you … If at any time you need advice, clarification or any additional information about the services we offer, then please get in touch. 

CALL US ON: +44 (0)113 230 7000, alternatively complete the contact form here.